MeetRivers (.com)

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Rivers Corbett, MBA is an award winning entrepreneur, speaker, and author of "13 Fears of Entrepreneurs" He has received numerous business honors including Entrepreneur of the Year, Canada's Hottest Start-ups List and Canada's Fastest Growing Companies list through Profit magazine and most recently recognized as one of Canada's 10 Mentor RockStars.. Rivers is presently a member of Startup Canada's National Advisory Council, founding entrepreneur of StartUP Fredericton & the "Entrepreneur in Residence" at the University of New Brunswick. His real joy and expertise is being a StartUP Advisor and "zagging while everyone else zigs" his two newest businesses ventures the Relish Gourmet Burgers restaurant chain and TheRockStar StartUP for StartUP entrepreneurs. Oh... he is also the leader of a team of over 25 chefs through his other company The Chef Group. Not bad for a guy who hates to cook. Always looking for a new idea to help businesses' succeed...this is his newest marketing discovery for StartUPs The Lyoness Advantage. "Rivers is a 21st century entrepreneur, he's the one to watch" - Jim Gilbert: Canada's Huggable Car Dealer!

Tuesday, December 1, 2009

The Business of H1N1

Today is my day to get a shot. Not shot..a shot. I have been in line for about thirty five minutes and can only marvel how this process looks so much like running a business..
..There is a product - the vacine
..There is a process to buy..standing in line
..There is customer service..smiling and helpful commissionaires and nurses. And for those who can't stand/walk..they get VIP treatment up the elevator.
..There is distribribution to get the vaccine.
..There is even a pricing strategy..for us's called taxes
..Marketing has happened to get us in the know..we are the leads..and the sale strategy is simple..fear of loss.
....And who says health care should not be for business...?

To your health..
Here's to Your Success!

Rivers Corbett

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